Pioneering Egypt’s Cosmeceuticals Industry


Share Price

EGP 2.96 /Share


High:EGP 3.14
Low:EGP 2.95
Open:EGP 3.08
Close:EGP 2.96

Last trade 06/12/2023 14:14:PM
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With an almost two-decade presence in Egypt, Macro Group Pharmaceuticals is a pioneer and market-leader in the country’s cosmeceutical space. The company has steadily grown in size to lead the highly fragmented market in terms of sales by catering to multiple demographic segments with a well-developed portfolio of products diversified across 7 high-growth therapeutic areas within cosmeceuticals and 1 newly added therapeutic area under nutraceuticals.

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  • 8

    Therapeutic Areas

  • 149 SKUs

    Portfolio Size

  • 31%/1st

    Market Share/Rank

Consolidated Financials 2018-20

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Our Strategy

With a clear and well-articulated growth strategy underpinned by a number of expansion pillars, Macro Group has set in motion a number of growth avenues with the ultimate objective to develop its brand equity, increase its top line, and enhance its margins:

  • Enhance current portfolio and increase penetration of large and fast growing therapeutic areas
  • Offer products at attractive price points with higher margins, capturing larger market shares
  • Diversify portfolio by expanding into new segments
  • Direct to consumer (“DTC”) market development strategy and e-commerce initiatives
  • Inorganic expansion